About the Collection: Where Moroccan Craft Meets Contemporary Art
Our collection is born from a deep admiration for Morocco’s Berber weaving heritage — a timeless art passed down through generations of Amazigh women.
Each piece tells a story of identity, landscape, and tradition, woven into wool and reimagined in color and form.
We celebrate this legacy in two ways: through authentic handwoven rugs that preserve ancestral craftsmanship, and through artworks inspired by these same motifs, where each symbol becomes a contemporary expression of heritage.
From the mountains of the Atlas to the valleys of Haouz, every creation carries a soul — the dialogue between tradition and modern design.
Beni Ourain
Origin: Central Middle Atlas, Morocco
Handwoven from pure, undyed wool, Beni Ourain rugs are symbols of simplicity and authenticity. Their soft, neutral tones and minimal black geometric lines reflect harmony and spirituality.
Colors & Motifs: Cream backgrounds with linear tribal symbols representing life, fertility, and connection.
In modern spaces: Their minimalist beauty complements Scandinavian, boho, and contemporary interiors, adding natural warmth.
As art: Their timeless geometry translates effortlessly into modern wall compositions — elegant, calm, and organic.
Azilal
Origin: High Atlas, near the town of Azilal
A vibrant expression of creativity, Azilal rugs are woven by women who transform emotions and memories into colorful art.
Colors & Motifs: Abstract and geometric shapes in vivid hues — pink, orange, blue, yellow — on a neutral wool base.
In modern spaces: Ideal for artistic or eclectic interiors, adding energy and playfulness.
As art: Each pattern becomes a colorful visual story, perfect for collectors who love bold, spontaneous design.
Mrirt
Origin: Middle Atlas, Morocco
Mrirt rugs embody luxury and refinement, known for their deep pile and flawless craftsmanship.
Colors & Motifs: Subtle patterns and elegant shades — burgundy, emerald, beige, or ivory — with a soft, velvety texture.
In modern spaces: Suited for sophisticated, high-end interiors, blending tradition with modern comfort.
As art: Their dense weave and tonal harmony create structured, tactile artworks that elevate minimalist spaces.
Hanbal
Origin: Haouz and Middle Atlas regions
Lightweight and flat-woven, Hanbal rugs reflect precision and balance. Historically used in ceremonial contexts, they represent simplicity and order.
Colors & Motifs: Linear or diamond patterns in earthy tones, red, indigo, or white.
In modern spaces: Perfect for Mediterranean or minimalist homes, they bring texture without heaviness.
As art: The rhythm of lines and geometry lends itself beautifully to modern wall compositions.
Boujaad
Origin: Haouz region, near the city of Boujaad
Each Boujaad rug is an act of artistic freedom — no two are ever the same.
Colors & Motifs: Warm, sunset-inspired shades of coral, rose, and terracotta, combined with symbolic diamond motifs.
In modern spaces: Ideal for boho, vintage, or artistic interiors, infusing them with soul and softness.
As art: Boujaad’s expressive patterns become vivid wall statements, celebrating imperfection and emotion.
